Month: April 2010

Entertaining in Motion

Whether it’s a group of editors riding to and from a product launch or a sales team headed out of town for a meeting, travel time is part of the experience, for better or worse. Here are ways to entertain or inform people, or just pass the time.

Educating passengers about their destination is a popular and useful touch. Ronnie Davis, managing director of Great Performances in New York, uses videos in place of a tour guide. “We work with an outside agency to create a video that gives them information about where they are heading. We have done it for groups going to Ellis Island, West Point, and other historic locations,” he says. “The city is cracking down on alcohol on buses, so it’s not easy to do that anymore. This entertains everyone and is not a liability.”

Games can work for certain types of groups, especially among passengers who might not know each other. “Guests can play a customized bingo game for fun prizes or a unique opportunity at the venue they’re heading to,” suggests Sarah Schnell, senior program manager of Total Event Resources in Chicago. “You can customize the bingo board by changing the word or the numbers in the boxes to something more unique to the attendees, such as a corporate logo or a product’s major buzzwords. Have an M.C. or host facilitate the game from the front of the bus, and the employees can play either alone or in teams with their seatmates.”

Bringing entertainers on the bus can make a long trip more enjoyable. “For our corporate and nonprofit clients, we’ve hired fortune-tellers, mentalists, and one time we worked with a contortionist,” says Lynda Webster, founder and chairman of the Webster Group in Washington. Other options include hand or neck massages by staff from a local spa, stand-up comedians, or trivia hosts.

Travel time can be both fun and informative. Let Pierce Events show you how!

Pierce Events offers complete event planning, production and management services for corporate, social and non-profit events. For more information and other helpful tips visit our website at