Social media provides a powerful opportunity to connect your event and messaging beyond your guests in attendance. Social media can expand your event marketing efforts and your onsite attendee engagement. Here are some ways to make social media a part of your next event.
Visual Focal Point – Give your attendees the perfect backdrop for their photos as well as a reminder of your event hashtag. Providing something that attendees will what to take a photo of that is branded with your logo and hashtag will increase engagement. Include your hashtag on signage branding and throughout the event.- Selfie Stations – Fun and eye catching stations throughout the event with your event hashtag, quote bubbles, or emojis encourage people to snap and post there experience to social networks.
- Make Your Guests A Star – Moderated social media feeds displayed on screens or projected in your venue allow guests to see posts from the event and spur additional posts.
- Social Swag – Ensure all promotional items are branded with your hashtag and logo. Great promotional items can encourages additional social media.
- Good Food – Food and beverage are integral parts of your event and people love to take photos of food. Incorporate your event hashtag on napkins, glassware, or even on the food itself.
- Reward Your Most Active Influencers – Give away prizes for those who post from your event. You can set up a Twitter activated vending machine that dispenses items when someone posts using your hashtag.
We have a number of other ideas and tools available to connect events, marketing, messaging and engagement with attendees and social media audiences. Make your next event more impactful with our team of event and social media experts.
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